Tuesday 18 July 2017

Why you should publish a game on Android App Store then on iOS App Store?


So you are a game development company or a deep pocket individual and you have a brilliant game idea with a team as well. Your game concept is fresh which will also require good funds to develop. Your motive is to play safe and earn big too. But you are confused on which platforms out of iOS and Android should you develop and launch the game. Well if you thought about this question then you are smart and on the right article.

With the penetration in mobile market and increasing number of smartphone users, the app store market is becoming big. The mobile app store revenue is expected to reach $138 billion by 2021.Android and iOS are two dominant mobile OS forces across the world.

This inspired various business men and entrepreneurs of the world to enter the rising gaming industry. The game development companies of India specifically have been boosted. Android game development or iOS game development both are not easy process as it takes a lot of efforts, manpower and funds to successfully deliver a good game. You can either create an app or outsource development from game development companies.

The revenue of iOS games has always been bigger than the revenue from Android games. But does this mean iOS Game development is more attractive and you can vouch for it?

Why Android Game Development is the Right Step?


If you have a great game, then both Android Game Development and iOS Game Development are good as one of the platforms(iOS) gives more money and the other(Android) gives humongous user base. Everyone who develops games have a major monetary reason behind it and nobody wants to incur loses. This simply indicates that you should play safe and earn good money as well. I believe that it is better to develop and publish the game on Android first and then on iOS. There are various proven reasons which can really help you and your game development or game publishing company to take the right decision. 

Let’s see the reasons:

More than 300 million devices consisting of Google Android were shipped worldwide in 2016. Android devices accounts for about 88% of the global market and Apple iOS has 12 % share. If you want to make your game popular then this is the biggest reason to go for Android game development or publishing.

Demographics also plays a major role in deciding which platform to go for. If the target audience of the game is specifically developing countries like India, Indonesia, Brazil, Bangladesh, Jamaica etc.  where income or monetary issues are more important then, Android game development or publishing is the key. One big example is that Android phones average $250-$300 where iPhone average $600 so people in developing countries would prefer Android over iOS devices.

If the game has violence and adult content and you want to try the audience first, then Android game development or publishing can be a better option because of less strict policies compared to iOS where policies can be frustrating and unpredictable.

Last but not the least, if you think that iOS Game development is a better option because of more revenue then think again. Third Party Android App stores are playing a Trump card in android revenue market. The combined market of Google Play store and third party app store will overtake iOS market revenue by end of 2017.

Conclusion - Both iOS and Android game development and publishing are good but you should publish it on Android first to take its advantages and then publish the game on iOS to earn big money as well.


Friday 14 July 2017

Exciting Mobile Game Development Market!! But do you know much it will it cost to build?


Mobile Game is an exciting and booming market. With the rise in telephone usage and cellular internet penetration, an increasing number of people of every age are playing mobile video games and expert mobile game builders are growing to meet their necessities.

There are several reasons on why gaming is gaining more and more reputation. The gaming market has become so huge that it generated $91 billion worldwide in 2016 where mobile gaming was the leader with $41 billion. By 2020, mobile gaming will cross 50 % of the total game market.

The smartphones have become an integral part of our daily life. Android and IOS being the dominating mobile OS worldwide, have made us glued to our mobile screen because of their innovative and delightful interface.

The money attractive market makes Entrepreneurs jump for mobile game development but do you lot of them fail miserably?

There are several reasons for the failure of game development companies like unclear game idea and vision, unplanned approach, poor management, time management issues, poor team, lack of market research, unware of target audience, poor marketing etc. But the biggest reason I believe is that enthusiast game development companies takes the project without even properly estimating the cost of game development project.

Let’s understand how the companies can calculate the cost of a game project:

Intricacy of the Game:

Intricacy of the game plays a big role in game development process. The company should know that how complex the game is and what level of game has to be made. The graphics complexity of the game like high graphics or 2d/3d or simple game should be known. The team should brainstorm to all these questions as it will play a big role to determine the cost of game development.

Type of Mobile App/Game

There are 3 types of Native, Web and Hybrid App. The company should know what type of app it should be. The biggest reason is that all three apps requires different resources and approach to make which directly impacts the cost of game development.

Platform

The platform on which the game is to be launched or build plays a big factor on cost development. When we talk about platform we mean mobile platforms like Android, IOS, Windows etc. Each of the platform require different set of skills, knowledge and time. For comparison Android game development would require more time because of various version compatibility whereas IOS would require less time because of less versions but more talent to build a game. This directly effects the cost of game development.

In-house development or Outsource

Bussing startup companies or experienced firm needs to analyze their background, experience, success rate, affordability, internal talent pool and market reputation before they actually go for game development. After brainstorming and analyses, the company should take a decision whether they can build the game In-House or they should outsource. This decision is highly critical as wrong decision could make companies even sink.

Maintenance Cost

The success is not when you deliver a game but the game successfully runs in the market without any issues. Problems do come in any app/game and even updates are needed. Sometimes the post release cost runs to high that the successfully delivered game comes to halt because of it. Therefore, companies should foresee the cost after delivery of the game as well.

Conclusion:

Individual or a company thinking to enter the fancy mobile gaming industry and wants to earn big then wait and predict your future with numbers by deep analysis from pre-to post game development cost considering other factors as well.


If you are looking any kind of help to develop your project, feel free to write @ Rishabh@creatiosoft or visit www.creatiosoft.com